We have talked about Google+ ad nauseam. In the Spring, it took off like crazy and we shared some of the possible strategies you could have with the social network. In May we noticed the low user engagement and were worried if Google+ would fail before it started.
This Summer is has been relatively quite, but thankfully we have some stats that has shown the trend on the network. Unfortunately, the user engagement has not really improved. Short-term, it was not a success (as it’s been heavily discussed here). But I love the concept and long-term I am still pulling for it.
Here are some of the best data from the infographic below:12
- Google+ is second in the number of users within the social media realm to Facebook
- The average ability to reshare a story, Google+ is fourth. Twitter is 32 times and Facebook almost 7 times more likely for someone to share your story.
- The biggest market of success in shares is within the business section, but Facebook is still 17 times larger.
What do you think about these stats?
What is your Google+ handle, so we can connect?